Real Estate, Updates, News & Tips - iPro Real Estate

Are the Suburbs Having a Rental Boom?

After the recession, renters—particularly millennials—were flocking to urban areas, and as such, urban apartment construction surged to record-high levels. But now, a new study shows that's changing. Renters are now targeting the suburbs in greater numbers.From 2011 to 2015, suburban areas outpaced urban areas in renter household gains in 19 of the 20 largest U.S. metros. The suburbs of St. Louis, Atlanta, Boston, and Riverside, Calif., all g

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Companies Tighten Up on Relocation

Fewer companies are offering mortgage assistance as part of their relocation packages to employees, The Wall Street Journal reports.Just 4 percent of employers say they’re offering mortgage assistance to their relocating employees, according to a survey of 3,490 human resources professionals in January 2016 conducted by the Society for Human Resource Management. Just 3 percent say they offer down-payment assistance, while 8 percent offer reimbu

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Watch Out for Google Docs Phishing Attack

A new scam, circulating the internet on Wednesday, is masking itself as Google Docs as it tries to gain access to your contacts and address book. The reports were widespread Wednesday by those claiming they received an email asking them to open a document in Google Docs from one of their contacts. At surface level, the document doesn’t appear suspicious.If you click on the link, you’ll be taken to a Google login screen and you’ll continue t

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With Pet Ownership Strong, Buyers Eye 'Catios'

Of all the architectural and lifestyle features buyers have an eye on these days, pet-friendly accommodations are coming up strong.A recent report from the National Association of REALTORS® says that 81% of consumers take their pets into account as they seek their living situations, and developers are even creating pet-friendly subdivisions and developments. Dogs are currently part of approximately 37% of American homes and cats are included in

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Loan Applications to Buy Spring Ahead 5%

Home buyers are returning to the mortgage market, undeterred by rising mortgage rates.Mortgage applications to buy a home, viewed as a gauge of future home-buying activity, climbed 4 percent last week on a seasonally adjusted basis. Purchase applications are now nearly 5 percent higher than a year ago, the Mortgage Bankers Association reported Wednesday.“More prospective home buyers returned to the market after two weeks of decreases in purchas

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Just How Much Is That Stellar View Worth?

Homes with a good view fetch a premium, particularly among city dwellers. But how much more are they willing to pay for a home with a good view?Realtor.com®’s research team compared the prices of homes for sale on its site that highlight sought-after views and then compared those homes to similar-sized properties in adjacent ZIP codes that don’t make any special note of a great view. (Note: Many of the homes with the best views are in luxury

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Public Builder Report Card

Which public builders are making the grade? BUILDER recently released its report card profile of 21 public companies, based on their sales for 2016.The BIG BUILDER Report Card compares the performance of public home builders and assigns them a letter grade based on that performance. Builders are graded in four major categories: financial, land, operations, and sales and marketing. The financial category carries the most weight at 40 percent of th

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Millennials Finally Flee Parents’ Homes

The pace of young adults leaving their parents’ homes is accelerating significantly, Fannie Mae’s Economic and Strategic Research Group notes in a new analysis.Young adults in their mid- to late 20s or early 30s living with their parents fell between 2013 and 2015—a period known as the economic recovery—much more so than between 2010 and 2012, when the economy and housing market were still recovering from the Great Recession, researchers

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REALTORS: 7 creative prospecting ideas for real estate agents

Things you can do to generate a constant stream of prospectsKey Takeaways Teach community classes about buying or selling homes to get great quality leads. Involve yourself in community projects to network and find more leads.Most real estate agents aim to have several deals in the works at any given time. If that’s your goal, you’ve probably wondered how to ensure the constant flow of leads necessary to make it happen.Prospecting is your ans

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REALTORS: How To Avoid 4 Real Estate Video Mistakes

Video is an essential piece of online marketing today. As your brand expands its use of video—whether through live streaming in the field or creating polished video campaigns—these tips from Mike Reff, owner of the video production and digital marketing company Hey Mr. Digital Media and media specialist at Madison & Company Properties in Denver, will go a long way in helping your production become more viewer-friendly.Think beyond the ver

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